As the group sessions are winding down, students are beginning to evaluate their tactics. They know they need to reach their audiences, and they are currently attempting to create the most effective plan to make that happen. Thus far, the buzzwords have been: podcast, Facebook, You Tube, Second Life, RSS feeds and widgets.

Students are beginning to transform their perspectives and are seeking creative solutions to engage their audiences. Not only that, but they are excited about it! Edelman professionals are inspiring and engaging their students. College students are excited about learning on a Saturday, a feat not easily accomplished!

By inspiring these students to put the messages and lessons they learned at the bootcamp into practice, Edelman experts are “paying it forward,” and passing their genius onto the next generation of PR pros. Thank you Edelman!